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2025 Celebrity Gladiators Odds – Nicola Adams the One to Beat in BBC Primetime Showdown

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The BBC’s revival of Celebrity Gladiators is shaping up to be one of the standout reality hits of 2025, and bookmakers have already weighed in on who’s most likely to dominate the arena.

According to the latest odds, Olympic gold medalist Nicola Adams OBE leads the pack as the clear favorite to win this year’s celebrity competition.

Known for her unshakable focus and athletic pedigree, Adams is priced at 2.38 (11/8), giving her a 42.0% implied chance of triumphing.

Her boxing background, quick reflexes, and proven resilience are expected to make her a formidable force in the physically demanding events that define Gladiators.

“Nicola Adams is a natural fit for Celebrity Gladiators—she’s quick, fearless, and built for competition. Adams is the clear favourite for a reason—she’s a proven champion with Olympic pedigree, laser focus, and elite-level fitness.

She’s built for pressure and thrives in competitive environments, which makes her the one to beat in the Gladiators arena,” said Dave James, odds analyst at Whataretheodds.co.uk.

“But don’t discount Joe Wicks. He’s in phenomenal shape and has the mindset to go the distance.”

Close behind is Joe Wicks MBE, the nation’s beloved “Body Coach,” at 3.50 (5/2) with a 28.6% chance. With elite fitness levels and a massive fanbase, Wicks could be a surprise package—combining stamina, strength, and positive energy.

“Joe Wicks is right on Nicola’s heels. His dedication to fitness is unmatched, and he’s hugely popular with the public. If he channels that energy and endurance into the Gladiators challenges, he could absolutely cause an upset,” added James.

Sam Thompson, the TV personality and podcast host, is priced at 4.00 (3/1). While he may not come with a sporting background, his competitive streak and popularity could carry him further than expected.

Vogue Williams, presenter and former model, sits at 6.00 (5/1), bringing agility and grit to the challenge with a 16.7% implied probability.

ContestantOdds (Decimal)Implied Probability
Nicola Adams OBE2.3842.0%
Joe Wicks MBE3.5028.6%
Sam Thompson4.0025.0%
Vogue Williams6.0016.7%

I am an Senior Editor at What Are The Odds and an expert in odds insight and changes in betting markets across a variety of genres, including sport, politics, tv and celebrity. I am the first one to spot changes and am the first to report on it. My work has been shared with many major publications, including The Express, The Sun.co.uk, Daily Mirror, Daily Mail and many more. If you need an expert quote or commentary get in touch at david.james@whataretheodds.co.uk

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